Bradley Wealth Management is a financial services firm that caters to an elite clientele. They engaged The James Agency with the goal of refreshing and refining their brand so that the look, messaging and overall experience reflects the quality and attention to detail that the boutique firm offers their clients.
Applying essentialist principles, TJA distilled the Bradley Wealth brand into its core components of personalized service and highlighted their emphasis on relationship building. From a new logo to a stellar brand suite, this brand refresh culminated in a new website that abides by a philosophy of simple, powerful, bold statements—both in terms of visuals and messaging.
The new website, logo and brand were unveiled along with their new state-of-the-art office space at a release party that brought together clients, partners and leadership in celebration of their updated image and success as an organization.