Agency insights.

Why Twitter is Still a Powerful PR Tool in 2021

January 14, 2021

Reading Time: 3 minutes It feels superfluous to suggest this in 2021, but if you are a public relations professional and you still don’t…

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25 Things That Happened Last Month That You Should Know About

January 7, 2021

Reading Time: 5 minutes We know your social media feeds are constantly being flooded with the latest trends, newest products and, yes–endless celebrity gossip….

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Samara writing on a calendar

Have Yourself a Merry Little Admin Planning Meeting

December 7, 2020

Reading Time: 3 minutes If you ask anyone in our office, “What is the best part of working at TJA?” there’s a unanimous answer:…

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A TJAer putting creative work on the critique board

4 reasons a better brand attracts top talent.

November 23, 2020

Reading Time: 3 minutes How do you ensure that your company attracts the best talent? It all comes down to your business’s look, voice,…

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The Value of Video: 5 Things to Consider

October 21, 2020

Reading Time: 2 minutes We’re big fans of video at TJA. But not just because they’re fun to make and we’re really good at…

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Does your business need personas? (Spoiler: yes.)

October 5, 2020

Reading Time: 3 minutes Are personas worth the investment? Yeah, they are. And we’re not just saying that because we make them. Data-driven personas…

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Your Email Start Up Guide

September 17, 2020

Reading Time: 5 minutes Back to basics: How to get started with email marketing An intro on how to use email to your advantage….

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How to improve your website’s user experience

September 11, 2020

Reading Time: 4 minutes User experience is a major component of whether your site delivers what your visitors want. How they feel when they…

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A man laying on the floor with the TJA 15th Anniversary logo projected on his body

We failed, and that’s okay.

September 1, 2020

Reading Time: 3 minutes Congratulations! You’ve made it through two-thirds of 2020. This year presented incredible challenges, and with them, valuable lessons. When the…

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A cell phone with the TJA Instagram page displayed sitting on a desk with a notebook, pen, coffee, and greenery

Reels 102: Instagram Reels and Your Business

August 20, 2020

Reading Time: 4 minutes What’s the deal with Reels? We knew this was coming. It was only a matter of time before Facebook, Instagram’s…

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Reels 101: a guide from our Social Media Manager

August 14, 2020

Reading Time: 6 minutes Welcome Reels! Yes, let’s give a warm welcome to the newest Instagram feature. For those who don’t know, this new…

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How to boost your PR strategy with bylined articles.

August 10, 2020

Reading Time: 3 minutes Media consumption has seen a significant increase in 2020. With more people social distancing and staying home, digital news sites…

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