Let us guide you.

With decades of marketing and business knowledge behind us, we’re beyond well-versed in answering two questions: What does your business offer and what do consumers need? No two businesses are exactly alike, so we find immense passion in optimizing your operations with exhaustive exploration and thoughtful exercises.


Stratagem /ˈstradəjəm/

Bespoke and effective. Carefully crafted and constantly improved. This is our Stratagem—how we get lost for you.

Bridging Exercise, Priority Star Exercise, Secret Shopping, SWOT analysis
Subject matter expertise, monthly meetings, KPI calibration, goal alignment
Culture definition and refinement, process refinement, site visit and analysis
Customer interviews, surveys, competitor analysis
Detailed analysis, executive summaries, performance metrics
Collaborative meetings, objective & KPI calibration, marketing goals

Recent Campaigns


Fiesta Bowl


National Harbor


Hotel Valley Ho

What can we take off your plate? Let us get that for you.

Treat that fear of missing out.

Join our email list.

The latest in marketing news delivered in a bite-size monthly email.

Veronique James


Veronique founded The James Agency (TJA) in 2005 with the goal of creating an agency focused on open communication and transparency with clients and employees. Today, the award-winning, integrated agency specializes in consumer advertising, public relations and digital and continues to exemplify Veronique’s original vision.

Veronique and her team collaborate to produce creatively-fueled, results-driven campaigns that help clients achieve their goals and positively impact their bottom line. Under Veronique’s direction, TJA has been honored with numerous industry and culture awards, including being named to the Inc. 5000 and Entrepreneur Top Company Cultures lists.

Actively involved in the community, Veronique is currently a member of Entrepreneur’s Organization, Arizona Chapter. She served as the organization’s third female president in 2017/2018. She has received numerous accolades for her leadership, entrepreneurship and community involvement.

Veronique is originally from Southern California and graduated with a BFA in Visual Communication from the University of Arizona.

Back to Team Page