Costa Mesa

Center of attention.

TJA had the opportunity to treat Travel Costa Mesa to a full-on brand refresh. The goal was to capture the city’s vibrant energy and translate its world-class culture, cuisine, shopping and accommodations into a younger, more enticing identity.

Reimagining their existing logo and brand standards, TJA modernized the look and feel of Travel Costa Mesa to create an engaging visual presence. That new take on the brand came to life in a campaign highlighting the variety of ways visitors can spend their time in Costa Mesa, from chowing down on IG-worthy eats to chilling out at a skate park. The possibilities seem limitless as well as manageable; visitors can curate a trip that suits their interests and tastes, as well as fit it all into their itinerary.


Three 2019 Marcom Awards

2019 Addy Award—Bronze: Branded Content & Entertainment

2019 US Travel Association—Destiny Award: Branding and Integrated Marketing Campaign | "Split Decisions" Campaign

2019 US Travel Association—Destiny Award: People's Choice | "Split Decisions" Campaign

Travel Costa Mesa "Split Decisions" Video

Travel Costa Mesa "Eatcation" Video

"Costa Mesa Bloom" Video


Brand Development

Public Relations

Print Design

Digital Design

Email Marketing

Influencer Marketing



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