Serving Up Success

Rallying Together

Pickleball is the sport sparking a national craze, and USA Pickleball (USAP) needed a brand that could keep pace with that explosive growth. As the governing body of this high-energy sport, USAP wanted to elevate their campaign vision and enhance their brand presence. Enter The James Agency—where we served up creative solutions that matched the sports dynamism and aced the client’s vision.
Services Provided:
  • Web Development
  • Paid Media
  • Design
  • Video Editing
  • Brand Messaging & Identity
  • Animation
  • Strategy & Communications
  • Email Development
Services Provided:
  • Web Development
  • Paid Media
  • Design
  • Video Editing
  • Brand Messaging & Identity
  • Animation
  • Strategy & Communications
  • Email Development

Strategic Moves

Strategic Moves

Our longstanding partnership with USA Pickleball has been nothing short of exhilarating. We designed standout logos for marquee events like the USA Pickleball Biofreeze National Championships, Select Series, Golden Ticket Tournaments and Pickleball Serves, each reflecting the sport’s vibrant spirit. But our impact extended beyond visuals. Our landing pages and email designs weren’t just functional—they were strategically crafted to engage, excite and maximize awareness. We employed game-changing editing techniques and cinematic flair for campaign videos to capture pickleball’s fast-paced thrill, keeping viewers hooked from start to finish. From media strategies, developing toolkits, placing media, reporting results and optimizing campaigns, TJA serves as USAP’s traditional and digital paid media strategic partner.
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Visit USA Pickleball
Average impressions per event
0 K+
Doubled registrations YoY for Arizona Golden Ticket registrations
0 x
2025 Nationals paid media impressions
0 M+
2026 Golden Ticket paid media impressions (still ongoing)
0 K+

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