Westin Tempe

The Talk of Tempe

Westin Tempe

The Talk of Tempe

Influencers, Impact, and Impressive PR

The James Agency turned up the heat when Westin Tempe needed a fresh dose of PR magic. Think puppies in hotel rooms, tequila snowcones and rooftop vibes that made headlines. By crafting media-worthy stories and leveraging seasonal pitch angles, we positioned the hotel as a must-visit destination for locals and travelers alike. Our influencer partnerships werenโ€™t just about videos and views; each partnership was strategically aligned with one of Westin Tempeโ€™s key brand values including luxury and wellness. We didnโ€™t just get the property noticedโ€”we made it unforgettable.
Public Relations, Influencer Relations

A PR Glow-Up

Westin Tempe had it allโ€”a sleek rooftop lounge, drool-worthy dining, and events that were chefโ€™s kiss. But their media buzz? Letโ€™s just say it needed a glow-up. Thatโ€™s where we came in.โ€จ

With a bold PR game plan, we transformed the property’s events and venues into earned media and social media influencer goldmines. Think 52 high-impression media hits, 12 buzzworthy influencer collaborationsโ€“including Melissa Anaya (@eatdrinkaz), Karla Cecchi (@avi.cecchi), and Paloma Guerrero (@glitterglucose)โ€“with a combined following of over 321K, 99 million impressions, and $233,000 in publicity value in just six months.โ€จ

From pitching skyline views at Skysill Rooftop Lounge to celebrating culinary masterpieces at Terra Tempe, every move we made was designed to turn heads and grab the attention of key media and Westinโ€™s target audience.โ€จ

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St. Vincent De Paul

St. Vincent de Paul (SVdP) provides more than immediate aid โ€“ they transform lives. When SVdP sought to raise awareness about the Arizona Charitable Tax Credit and encourage donations, they turned to TJA to craft a powerful campaign that would resonate with donors for years to come. The โ€œMake Infinite Impactโ€ campaign highlighted the ripple effect of every contribution, showing how donors could make a significant difference without spending additional money beyond their tax obligations. From creative concepting to video production, TJA brought this vision to life with stunning visuals and compelling storytelling that showcased the real people whose lives have been changed by SVdPโ€™s services. The result? A campaign that not only elevated awareness but also inspired meaningful action.

Media, Social Media, Video, Photography, Graphic Design, Creative Concepting, Print Collateral

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