Experience the sizzle.

YC’s Mongolian Grill is Arizona’s go-to eatery for noodles and custom made-to-order stir fry. So when owner Geoff Stanisic came to us needing public relations support to launch its brand-new Scottsdale location, we dug out our chopsticks and started grilling up some great ideas.

TJA’s PR team secured 27 media hits in 45 days. We pitched the story of the “YC’s Way,” where no corners are cut and the food is fresh, leading to a successful free stir fry day and some very happy stir-fry lovers. We executed a successful campaign and brought innovative PR ideas to the table. (Literally!) In total, TJA’s PR efforts reached an audience of 101,390,258 with a total publicity value of $3,343,894. If anyone needs us, we’ll be here stirring up similar sizzlin’ results for our clients.


Food & Beverage


Public Relations


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Veronique James


Veronique founded The James Agency (TJA) in 2005 with the goal of creating an agency focused on open communication and transparency with clients and employees. Today, the award-winning, integrated agency specializes in consumer advertising, public relations and digital and continues to exemplify Veronique’s original vision.

Veronique and her team collaborate to produce creatively-fueled, results-driven campaigns that help clients achieve their goals and positively impact their bottom line. Under Veronique’s direction, TJA has been honored with numerous industry and culture awards, including being named to the Inc. 5000 and Entrepreneur Top Company Cultures lists.

Actively involved in the community, Veronique is currently a member of Entrepreneur’s Organization, Arizona Chapter. She served as the organization’s third female president in 2017/2018. She has received numerous accolades for her leadership, entrepreneurship and community involvement.

Veronique is originally from Southern California and graduated with a BFA in Visual Communication from the University of Arizona.

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