Updating a legacy.

ParkPro is a longstanding Arizona company that offers automated gates and parking revenue systems to the Valley at large. They came to TJA seeking a refresh for their dated website, and in addition, they wanted us to create a more contemporary brand.

We evaluated the most advantageous positioning strategy for ParkPro and landed on their longevity, creating messaging for the site that revolved around their tenure in the industry. Capturing new photography to upgrade the visual quality of their asset library, the new website was a welcome update for the ParkPro team.




Strategy, Media Strategy & Buying, Creative, Web Development, Brand Development, Photography


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Veronique James


Veronique founded The James Agency (TJA) in 2005 with the goal of creating an agency focused on open communication and transparency with clients and employees. Today, the award-winning, integrated agency specializes in consumer advertising, public relations and digital and continues to exemplify Veronique’s original vision.

Veronique and her team collaborate to produce creatively-fueled, results-driven campaigns that help clients achieve their goals and positively impact their bottom line. Under Veronique’s direction, TJA has been honored with numerous industry and culture awards, including being named to the Inc. 5000 and Entrepreneur Top Company Cultures lists.

Actively involved in the community, Veronique is currently a member of Entrepreneur’s Organization, Arizona Chapter. She served as the organization’s third female president in 2017/2018. She has received numerous accolades for her leadership, entrepreneurship and community involvement.

Veronique is originally from Southern California and graduated with a BFA in Visual Communication from the University of Arizona.

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