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Agency insights

The Blog

04.27.26

Virality Is an Outcome, Not a Strategy

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03.30.26

The AI Trap: How Smart Brands Use AI Without Killing Performance

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02.26.26

3 Reasons Brands Are Choosing Integrated Marketing Campaigns

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01.30.26

Why GEO Improves Brand Visibility in Ai Answers

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12.17.25

Top 6 Marketing Trends for 2026

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11.20.25

Planning for 2026 Starts Now: Why 12-Month Strategies No Longer Cut It.

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10.27.25

Why Strategy Beats Deliverables-Only: Inside Our Intentional Marketing Approach

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09.10.25

How to Make Your Company’s News More Newsworthy

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08.18.25

Organic vs. Paid Keywords: Stop Guessing, Start Converting

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07.15.25

What ChatGPT Can’t Do: The Human Connection Behind High-Performing Influencer Campaigns

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06.23.25

4 Ways Marketers Are Creeping on Your Target Audience… But Like, Respectfully

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05.14.25

Marketing Hot Takes: Our Team Sounds Off On What’s Overrated

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04.14.25

Bloom Where You’re Planted: Using Local PR to Thrive in Any Market

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03.19.25

Pot of Gold At the End of the Funnel: How to Turn Leads Into Loyal Customers

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02.18.25

How We Treat Our Agency Like a Client

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01.16.25

How Integrated Reporting Improves Results for Our Clients

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12.13.24

2025 Advertising Trends to Watch: What’s Staying & What’s Changing

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11.19.24

Using Data-Driven Insights to Sleigh Holiday Ad Performance

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10.30.24

Your RFPs Don’t Have to Suck.

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09.24.24

Alternate Ways to Secure PR Coverage in a Busy Election Season

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08.28.24

The Differences Between Marketing Education and a Marketing Agency Job

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07.29.24

Recharge & Why It Matters

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06.26.24

Beyond the billboard: Five paid media opportunities you’ve been overlooking (and how you can leverage them to maximize media spend)

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05.24.24

It’s An Election Year…So Why Does That Matter For Your Marketing?

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04.26.24

The Importance of Client Immersion for your Agency Partnership and Strategy

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03.19.24

The Ongoing Rise of Video Content in 2024

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02.12.24

Heartfelt Impressions: Winning Your Influencer’s Heart

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01.24.24

Trends With Impact: 15 Dynamic Marketing Insights Already Reshaping 2024

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12.14.23

Social Media Marketing for Businesses: Three Ways to Strategically Leverage LinkedIn in 2024.

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11.21.23

Navigating the Digital Landscape: Why Your Business Needs a Responsive Web Design

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08.23.23

Future-Proof Your Agency Investment: The Why Behind a Thorough Discovery

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07.31.23

Strategic Partnerships for PR Success: Elevate Your Brand With These Collaboration Tips

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07.26.23

Common Mistakes to Avoid When Planning a Go-to-Market Strategy

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06.27.23

4 Marketing Trends Set to Dominate This Summer

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06.21.23

The benefits of cross-platform video marketing for your business

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05.26.23

5 Connection Building Tips in Public Relations to Develop Stronger Media Relationships

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05.18.23

4 Critical Metrics to Develop a Data-Driven Marketing Strategy

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04.21.23

Signs Your Business is Ready for a New Agency

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03.30.23

5 Effective Strategies to Create the Best Website for Small Business Owners

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03.24.23

The James Agency Serves Up Something Special: Tasteful Food Advertising Tips

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02.27.23

Your Top 5 Most Googled Questions About PR, Answered

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02.14.23

Client Love Languages

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01.27.23

3 of TJA’s favorite production moments.

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11.22.22

5 quick reads to warm your heart.

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11.07.22

4 signs your social media needs a makeover.

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09.30.22

Crush your creative roadblock.

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09.21.22

Culture: Beyond the Snacks

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09.08.22

Fate? Destiny? Or just PPC and paid social?

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08.24.22

Your emails are too fu*king long.

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08.03.22

AMs and PMs. Two roles we couldn’t live without.

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07.01.22

Build Your Own Consumer Journey.

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06.14.22

The (not so) subtle art of account management.

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05.19.22

Election season is paid media season.

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05.09.22

Inside TJA’s head

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04.12.22

Paid search accounts: the delicate houseplants of marketing.

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03.31.22

Artistry or analytics? The great marketing debate.

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03.09.22

Facebook Audiences: More than the customer next door.

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02.09.22

TJA is like a football team.

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01.26.22

A Peek Behind the (TJA) Curtain

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01.13.22

New Year, new trends, same email marketing tactics

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12.07.21

Grandma got run over by a reindeer. Now what?!

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11.09.21

How PR and Social Media Work Together

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10.26.21

Agency life: Expectations vs. reality

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10.14.21

Four ways to improve your critical listening skills

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09.28.21

Bad UX is like a bad partner

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09.15.21

7 signs it’s time for a website redesign

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08.19.21

Your brand is now a person. Who are they?

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08.10.21

Your team’s ongoing education matters. Here’s why.

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07.29.21

3 insights from my summer as an intern at TJA

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07.21.21

CTV, OTT, VOD…WTF?

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07.13.21

3 Ways to prepare for your inevitable PR crisis

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06.28.21

7 tips to become a time management master

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06.14.21

5 UX best practices to make your users happy

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05.21.21

3 Hacks for getting reporters to open (and read!) your pitches

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04.26.21

Facebook: Boosted posts vs. ads

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04.13.21

What is white glove service and why is it important to your business?

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03.31.21

10 Questions to ask yourself before you hire an agency

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03.23.21

The 4 grammar mistakes you need to stop making

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03.09.21

How to get the most out of one PR pitch

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02.26.21

Hire faster with a better process

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02.02.21

7 Steps to a successful project post-mortem analysis

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01.07.21

25 Things that happened last month that you should know about

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11.23.20

4 reasons a better brand attracts top talent.

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10.21.20

The value of video: 5 things to consider

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10.05.20

Does your business need personas? (Spoiler: yes.)

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09.17.20

Your email start up guide

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09.11.20

How to improve your website’s user experience

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09.01.20

We failed, and that’s okay.

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08.20.20

Reels 102: Instagram Reels and Your Business

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08.14.20

Reels 101: a guide from our Social Media Manager

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08.10.20

How to boost your PR strategy with bylined articles.

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08.05.20

Google analytics audit

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07.09.20

Behind the curtain of conversions: 5 things you should be looking at.

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07.08.20

4 ways to jumpstart your email marketing

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06.12.20

5 Facebook retargeting strategies you should be using

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06.05.20

Website audit

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04.30.20

Your brand’s digital presence is more important now than ever before

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04.15.20

Mood-boosters.

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04.09.20

How to treat your own organization like a client.

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